Thanks to @akirathedon for bringing this to my attention. Now I like Sprite – even Sprite Zero – but this is ridiculous. Why would you want to make an ad like this? Is it going to sell more fizzy drinks? Max Issacson who made it said, “…there was no involvement from either The Coca-Cola Company or Greencard Pictures…this was not supposed to be taken seriously by anybody. They were made completely on spec”.
Oh really? Why? Entertainment? Humour? It’s fucking stupid, pal and if I wanted to watch something like that, there’s plenty of places on the ‘net to go for it.
So it must be a joke. Oh, ha! Hilarious. A bit of inter-racial sex to sell pop. Eeee, it’s not like it were in my day, lad. We had to return the bottle to get 10p back. Now, you’d just get a face full o’jizz for your honesty.
I don’t see the point in this ad, it’s not even an original idea. Perrier got there first with their explosive ad in 1976: that’s 33 years ago, Max. So all you’ve done is updated it for the iPhone generation to download and masturbate to while they pop to the shop to buy their favourtit (sorry, favourite) sparkling lemon and lime drink. Or maybe they’re more savvy than that.
I’m not offended by the ad, per se – I’m completely disappointed by its distinct lack of originality, flair and imagination. It simply serves to draw shocked giggles from a stupid audience. NEXT!